Francie
Taylor
Design

Hi—I'm a freelance art director with 10 years of experience creating mindful business solutions through curiosity, research, and intuition.

Branding
Marketing
Experiential
Environmental

About

Me in an orange life jacket floating in clear blue water in Mexico, making a peace sign.

Desktop mockup showing Columbus Museum of Art website homepage featuring current exhibitio

2023–2025
LEAD GRAPHIC DESIGNER
Art direction for Columbus Museum of Art website redesign focused on storytelling and accessibility.

↗ Homepage Case Study

Branding

2023–PRESENT
LEAD GRAPHIC DESIGNER
Select experiential designs for Columbus Museum of Art including applied branding of events, marketing, and environmental assets.

↗ Digital Impact Report 23/24

Branding

Marketing

Experiential

Environmental

Covers of CMA’s FY23/24 and FY22/23 Impact Reports. The FY23/24 cover features a contemporary sculpture and colorful abstract paintings; the FY22/23 cover highlights a historic tapestry from the Raphael—The Power of Renaissance Images exhibition.

Red stencil-style letters spelling 'POWER TO THE PEOPLE' arranged in a grid on a dark background. Central letters are larger and bolder, creating a focal point, while outer letters fade into smaller sizes.

2020–ONGOING

LIFELONG STUDENT

Stills from playful experimentations of one-off interactions coded with CSS, HTML, and Javascript via SuperHi courses.

Live interactions (best experienced on desktop):

↗ Reactive Text

↗ Card Flip

↗ Gradient Rotate

↗ Layered Photos

↗ Image Rollover

↗ Mouse Move Appear

2023
ART DIRECTOR
Logo and identity rebrand for Swantide, a woman founded, AI-assisted CRM optimization and integration startup.

Branding

2022

MARKETING DESIGNER

Marketing designs–email, social, and sales–for Truepill; a telehealth, diagnostics and pharmaceutical startup.

Marketing

2021

FREELANCE DESIGNER

Internal Native American Heritage Month campaign poster with ThinkTrue for Nike's Athlete Empowerment program that celebrates firstline athletes and store leaders.

Experiential

Close-up of blue material samples and geometric forms including woven mesh, solid panels, textured surfaces, and curved elements in various shades of blue, displayed against a white background as material studies for environmental graphic design.

Creative Director: Joe Lawton
Co-Experiential Designer: Rafael Barontini

2020

ENVIRONMENTAL GRAPHIC DESIGNER

Anamorphic 'InBug' logo for LinkedIn's community-themed Sunnyvale campus, made of upcycled materials produced by Antlre, plus wayfinding graphics.

Environmental

2019

EXPERIENTIAL GRAPHIC DESIGNER

Kaleidoscope activation for method x SFMOMA 'Glass for Good' gala celebrating a limited edition bottle made from 100% post-consumer recycled glass with Imprint Projects.

↗ View gala recap video

Experiential